Ecommerce Executive

Position Title: Ecommerce Executive

Function: Marketing, Trade Marketing & Ecommerce

Sub-function: Ecommerce

Direct reports to: Ecommerce Supervisor

Purpose of Position:

• Execute eCommerce strategy through promotion planning, execution, and performance monitoring across online channels.
• Ensure smooth day-to-day store operations and execution of commercial activities.
• Analyze promotion effectiveness and recommend optimization actions to drive business performance.

KEY RESPONSIBILITIES:

• Be responsible for Volume Sales and commercial/volume KPIs. Create promotion plan for all channels following ecommerce commercial strategy.
• Analyze commercial performance and report on weekly/ monthly.
• Coordinate closely with distributors, enablers, and platform partners to ensure smooth daily operations and execution excellence.
• Collaborate with cross-functional teams including Marketing, Commercial, Trade Marketing, and Supply Chain to develop promotional campaigns and shopper activation initiatives across eCommerce platforms (Shopee, Lazada, Website, etc.).
• Keep up with eCommerce trends, platform developments, competitor and market best practices to improve conversion rates, traffic quality, and shopper engagement.
• Other assigned project within e-commerce department.

• Education: B.S/B.A Degree in Ecommerce, Business, Marketing or related field required
• Effective communication, administrative, and interpersonal skills
• Industry Experiences: 2+ years in Ecommerce
• Basic understanding in alcohol/beer industry

Position Experiences:

• 2+ years in ecommerce, commercial role preferred
• Language: Ability to communicate clearly and concisely, both orally and in writing (Good communication skill in both Vietnamese and English)
• Computer: Skillful in computer software: Excel, Words, Powerpoint etc.

Knowledge/ Skills:

• Sufficient analytical skills, ability to analyze information and making information-based recommendations.
• Approach all partner management & development tasks with a deliberate, focused and detailed plan.
• Ability to prioritize and strong organization skills.
• Customer-service mindset
• Good negotiation & selling skill.
• Highly self-motivated and results oriented.