Assistant Marketing Manager

• Develop and execute trade marketing programs for the US cabinet market, in close coordination with the Country Manager
• Develop POSM, dealer / builder kits, and support trade shows & showrooms
• Ensure consistent messaging around system-based selling, reliability, and ease of deployment
• Align closely with Sales and Operations to ensure materials are practical and market-ready

2. Digital Campaigns – Plan & Execute (B2B Trade-focused)

• Plan and propose:
  • Trade acquisition campaigns (dealer / builder onboarding)
  • Trade activation campaigns (inventory availability, SKU focus, lead-time advantages)
  • Trade education campaigns (how the system works, how to order, how to deploy)
• Manage website and B2B portal content with a conversion-focused mindset
• Coordinate freelancers, agencies, and internal stakeholders for campaign execution
• Track campaign performance and provide optimization recommendations

• Act as the marketing owner for the U.S. & Vietnam cabinet market, in alignment with the Country Manager/National Sales Manager
• Standardize campaign frameworks, funnel logic, and trade messaging
• Document best practices and lessons learned
• Transfer knowledge and blueprints to support future Vietnam Cabinet go-to-market initiatives

1.  Education:

• Bachelor’s degree in Marketing/Communication/ Business Administration,…

2. Experience: 

• 5–7 years of experience in: IMC agency roles (Account Manager/Senior Account Manager) or Trade Marketing / B2B Marketing
• Strong experience managing integrated campaigns and external vendors
• Structured, business-oriented mindset
• Good English communication skills (written and spoken)

(Địa điểm làm việc ở văn phòng quận 2 và Nhà máy KCN Nam Tân Uyên mở rộng. Yêu cầu xuống nhà máy 2 lần/ tuần, có xe đưa đón dọc đường Phạm Văn Đồng)