Role Overview
As a Creative Marketing Specialist, you will bridge the gap between creative strategy and technical execution. Beyond producing high-quality visuals, you are expected to contribute to content strategies that drive engagement and support sales objectives. We are looking for a "hands-on" creator who can independently develop business tools while ensuring a professional and responsive brand presence across all platforms.
Key Responsibilities
1. Sales & Business Enablement Tools
- Develop and maintain a full set of Business & Sales Assets for a seafood company, including product-related documents and corporate portfolios.
- Coordinate the preparation of promotional materials for Global Trade Shows (Expos) and B2B marketing initiatives alongside the Graphic Designer
- Transform technical industry statistics and market news into visually compelling infographics and sales tools.
2. Digital Media & Asset Management
- Oversee and update company Websites, Chat Lines, and official Emails to ensure brand consistency.
- Manage brand presence and optimize content on B2B platforms.
- Execute Newsletters with professional design and layout to keep clients and partners informed.
3. Event & Expo Management
- Coordinate the marketing preparation for the Expos and other international trade fairs.
- Coordinate the visual identity for event booths, including the design of displays and branding elements.
- Ensure all marketing materials are synchronized with the event’s theme and business objectives.
4. Support Content Production
- Campaigns: Support the launch of publicity campaigns with clear visual messaging.
- Content Production: Create and curate videos, photography, infographics, and statistics that translate technical data into engaging visuals.
- Produce educational and marketing content focusing on specific product lines and industry standards.