Digital Marketing Assistant (Intern)

Role Objective

Support the Digital Marketing team in executing campaigns, managing marketing data, and preparing performance reports to ensure smooth marketing operations and accurate performance tracking.

Core Responsibilities

●    Assist in setting up digital advertising campaigns under the supervision of the Digital Marketing Director.

●    Prepare weekly and monthly marketing performance reports including campaign results, traffic data, and lead metrics.

●    Schedule social media posts and marketing content according to the marketing content calendar.

●    Input, update, and maintain marketing data across dashboards and tracking sheets.

●    Coordinate between marketing, creative, and operations teams to ensure campaign execution.

●    Verify campaign setup details, links, and tracking parameters before campaigns go live.

●    Maintain organized records of campaigns, creatives, and performance data.

●    Support additional marketing, reporting, or operational tasks assigned by the Digital Marketing Director when required.

Core KPIs

●    Marketing Data Report Accuracy: >99%

●    Weekly & Monthly Reports Delivery: Delivered on schedule

●    Campaign Setup Turnaround Time: 99%

●    Task Completion Rate: 100% of assigned tasks completed

Performance Targets

●    Weekly and monthly reports delivered on time.

●    Campaign setup completed within 24 hours.

●    Data accuracy maintained above 99%.

●    Timely coordination with team members across departments.

●    Ad-hoc tasks completed within assigned deadlines

Skills & Qualifications

●    Undergraduate or recent graduate in Marketing, Business, or a related field.

●    Basic understanding of digital marketing platforms and reporting tools.

●    Proficiency in Google Sheets or Excel.

●    Familiarity with Meta Ads Manager, Google Ads, and Looker Studio is a plus.

●    Strong attention to detail and organizational skills.

●    Ability to learn quickly and follow operational processes.