Marketing Executive

1. Brand Activities Excellence (50%)

• Assist the Brand Manager in executing the Marketing plan by coordinating with Sales and Trade Teams to carry out effective campaigns, and achieve strong brand growth.
• Liaise closely with agencies for branding and consumer communication activities (Including activation, sampling, and POSM…).
• Coordinate with internal teams (e.g., design, content, sales) to ensure brand consistency and company policy based on assigned projects/tasks.
• Conduct market research and analyze consumer behavior to identify trends and opportunities.

2. Performance Tracking & Reporting (30%)

• Track KPIs (sales uplift, ROI, CVR)
• Analyze campaign effectiveness and provide actionable insights
• Prepare regular reports and presentations for stakeholders

3. Ensure Smooth Operation (20%):

• Support proposal, contract and invoice management for marketing services.
• Smoothly cooperate with other Departments to handle tasks related to the brand in charge.

•  At least 1-2 year experience in the same position, within FMCG industry is a big plus.
• Experience in product development (NPD) is advantage
• Familiarity with consumer research and insights tools
• Good in problem-solving and logical thinking, communication and project management skills.
• Ability to multi-task and be proactive, ownership in dynamic environment.
• Good in English, Ms Office.