Retail Sales Supervisor

Job Description

PURPOSE OF THE JOB

To oversee and drive the performance of stores within the assigned region by achieving sales growth, ensuring operational excellence, developing high-performing teams, and delivering exceptional customer experiences. This role ensures alignment with the company’s strategic goals and retail standards while maintaining profitability and customer satisfaction

GENERAL DUTIES and RESPONSIBILITIES

1/ Sales & Performance Management

- Achieve and exceed the region’s sales targets, profitability goals, and other KPIs (e.g., UPT, VPT, and conversion rates).

- Regularly analyze sales reports and performance data, identifying areas of improvement and developing actionable plans

- Monitor footfall and customer behavior to optimize in-store strategies and promotions

- Collaborate with the e-commerce team to support omnichannel initiatives like click-and-collect or in-store pickups

2/ Operational Excellence

- Ensure adherence to global retail operational standards, including inventory management, visual merchandising, and customer service protocols

- Conduct weekly store audits to ensure compliance with store standards, promotional execution, and corporate policies

- Partner with cross-functional teams (e.g., Marketing, Merchandising, and Supply Chain) to implement tailored promotional campaigns

- Drive sustainability initiatives, such as energy efficiency and waste reduction, in line with company objectives

3/ Team Leadership and Development

- Recruit, train, and develop store managers and sales advisors to create high-performing teams

- Provide coaching and feedback to store managers, focusing on leadership skills and operational excellence

- Conduct regular performance reviews and appraisals, ensuring alignment with company goals

- Foster a collaborative and positive working environment, promoting teamwork, creativity, and respect

4/ Customer-Centric Focus:

- Monitor customer feedback through reviews, surveys, and mystery shopper reports to continuously improve customer experiences

- Address escalated customer complaints and ensure timely resolution.

- Implement initiatives to increase customer retention and loyalty in collaboration with the marketing team

5/ Retail Expansion and Strategy

- Identify potential locations for new stores and provide recommendations for store openings or closures

- Assist in planning and executing store openings, refurbishments, and relocations

- Develop and implement tailored strategies to outpace competitors and increase market share.

KEY INTERFACES

[For Internal interface list Department, Position and specify Activity in Area of Interface

Internal key customers

Finance Department, Product Management Departments, Advertising & Promotion Department, HR, Demand Planning, Expansion, Procurement, Logistic, Brand Advisor, Sales Teams

External key customers

Landlord, Properties Management, Local Authority...

Key performance indicators (KPI)

• Sales growth (monthly, quarterly, and yearly) compared to targets.
• Improvement in customer experience metrics (e.g., Net Promoter Score, mystery shopper results
• Operational compliance rates (e.g., inventory turnover, VM standards, and store audits).
• Staff performance metrics (e.g., training completion, attrition rates, and productivity).
• 5. Execution and ROI of promotional campaigns and omnichannel initiatives.

Job Requirement

Professional Experience:

• Minimum of 5+ years’ experience in multi-store retail management.
• Proven track record of driving sales growth and operational excellence in a fast-paced retail environment.
• Experience in managing omnichannel operations and cross-functional teams.
• Strong negotiation and relationship management skills.

EDUCATION REQUIREMENTS

Education Requirements:

• Bachelor’s Degree in Business, Retail Management, or a related field.
• Additional certifications in leadership, retail operations, or business analytics are a plus.

OTHER REQUIREMENTS

• Leadership: Ability to inspire and lead diverse teams toward achieving company goals.
• Data-Driven Decision Making: Proficiency in using sales and operational data to identify trends and opportunities.
• Customer-Centric Mindset: Strong focus on enhancing customer satisfaction and loyalty.
• Negotiation Skills: Expertise in securing favorable lease terms and vendor agreements.
• Technology Proficiency: Familiarity with retail software, POS systems, and inventory management tools.
• Adaptability: Resilience and flexibility to navigate change and thrive in a dynamic environment.

personal qualities

• Integrity and professionalism
• Strategic and critical thinking
• Strong communication and interpersonal skills
• Passion for retail excellence

NOTE This Job Description is not intended to be all-inclusive. Employees may perform other related duties as negotiated to meet the ongoing needs of the organization