Sales Manager

KEY RESPONSIBILITIES

1.Sales Planning & Target Achievement

• Build and execute annual/quarterly sales plans to achieve assigned targets (revenue, GP, coverage).

• Monitor and analyze sales performance, providing timely forecasts and corrective action plans. •

Develop and implement sales strategies that align with brand and market trends.

2.Customer & Channel Management

• Maintain and expand relationships with key accounts, distributors, and resellers.

• Negotiate contracts, pricing, and trading terms with partners to ensure competitiveness and profitability.

• Identify new business opportunities and strengthen brand positioning in the market.

3.Team Leadership & Performance Management

• Lead, motivate, and develop the sales team (Sales Leaders / Sales Executives).

• Set clear KPIs and regularly evaluate team and individual performance.

• Provide coaching, guidance, and training to improve sales capabilities and market knowledge.

4.Business Coordination & Reporting

• Collaborate with Brand, Marketing, Finance, and Logistics teams to ensure smooth sales operations.

• Track inventory, pricing, and product performance to optimize sell-in/sell-out results.

• Prepare and present sales performance reports, forecasts, and action plans to management.

QUALIFICATION & EXPERIENCE

• Bachelor’s degree in Business, Marketing, Economics, or related field.

• 5–8 years of sales experience, with at least 2–3 years in a managerial or supervisory position.

• Strong leadership, negotiation, and analytical skills.

• Experience in ICT / consumer electronics / distribution preferred.

• Good command of English and proficiency in MS Office (Excel, PowerPoint).