Key account management & Commercial planning
· Build and maintain strong relationships with marketplace accounts.
· Monitor account performance and implement strategies to meet or exceed sales targets and optimize ROI.
· Analyse market trends, consumer behaviour, and competitive landscape to identify growth opportunities.
· Forecast sales and inventory levels to optimize product availability and minimize stockouts.
Platform management
· Oversee the management and optimization of ecommerce platforms, including the company website and social commerce.
· Ensure that product listings, pricing, and promotions are accurately and effectively presented across all online channels.
· Collaborate with external partners to enhance website functionality, user experience, and performance.
Digital Marketing
· Work with digital marketing to develop and execute digital marketing campaigns to drive traffic, engagement, and conversion on ecommerce platforms, website and social commerce.
· Analyse campaign performance and optimize strategies based on data-driven insights to maximize ROI.
Merchandising and Product optimize
· Monitor product availability, inventory levels, and pricing competitiveness to drive sales and profitability.
· Optimize performance by product based on historical data.
Customer Experience and Engagement:
· Implement strategies to increase customer engagement, retention, and loyalty through personalized messaging, rewards programs, and customer service excellence.
Analytics and Reporting:
· Track and analyse key performance metrics related to ecommerce sales, traffic, conversion rates, and customer behaviour.
· Generate regular reports and insights to evaluate performance, identify trends, and inform decision-making.
· Utilize data-driven insights to drive continuous improvement and optimization of ecommerce initiatives.
Order Processing & Stock Management
· Manage & process online orders on time and in line with company SOP
· Regularly track and report inventory to warehouse team to ensure sufficient quantity of goods for Ecommerce is met
· Monitor customer feedback and satisfaction metrics to identify areas for improvement and drive continuous enhancement of the online shopping experience.
Relevant Experience:
· Preferred Skills:
· Analytical skills, business planning, ecommerce expertise, data driven mindset, project management, take-ownership, high pressure.
· Strong understanding of ecommerce platforms, digital marketing channels, and analytics tools.
· Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.
· Experience in the beauty industry is a plus.
· Bachelor’s degree in business, marketing, or related field.
Skills and Personal Attributes:
· Detail person, positive, result-oriented and will power to strike for excellence.
· Passionate in Online Sales, Customer Service mindset
· MS Office – Specializing in Excel, Word and PowerPoint
· Attention to detail to ensure delivering the precise information.
· Can communicate in English