Business Strategy & Strategic Financial Planning
- 3 Years Dynamic Modeling: Design, build, and own 3–5 year dynamic financial models, translating executive strategy into actionable P&L, Cash Flow, Balance Sheet, EBITDA, and Working Capital targets.
- Scenario & Stress Testing: Run multi-scenario models (Best/Base/Worst) based on sales growth, COGS volatility, inflation, and FX fluctuations to proactively alert leadership to financial risks.
- ABP & Long-Term Bridge: Serve as the technical bridge ensuring Annual Business Plans (ABP) and monthly IBP forecasts align precisely with 3–5 year strategic milestones.
- Channel & Unit Economics Deep-Dive: Analyze channel-level P&L and unit economics (GT, MT, E-commerce, Hospital, OTC/Pharmacy) to pinpoint true contribution margins versus margin-draining channels.
- Marketing & Trade Spend Optimization: Establish pre- & post-ROI evaluation frameworks for Marketing, Trade Promotions, and channel discount policies to continuously optimize budget allocation.
- Working Capital Optimization: Monitor and optimize working capital drivers (Inventory DIO, Hospital/Dealer DSO) to unlock cash flow for strategic priorities.
- Feasibility Modeling & Investment Appraisal: Build financial evaluation models (NPV, IRR, Payback, Break-even) for new brand acquisitions, portfolio expansions, and channel rollouts (Hospital/Clinic/Retail).
- Supply Chain & Sourcing Financial Analysis: Evaluate supply chain cost structures (direct import vs. local assembly), modeling tariff, FX, and logistics impacts on Gross Margin during Asian sourcing shifts.
- Commercial Business Partnering: Act as a constructive challenger to BU Heads, rigorously vetting commercial proposals to ensure financial viability before executive approval.
Portfolio & Commercial Finance Management
- Deep-Dive SKU & Channel Profitability Analysis: Perform granular margin analysis by SKU, medical indication, and price tier, regularly executing underperforming SKU reviews to support portfolio rationalization.
- Pricing & Bundle Modeling: Build pricing architectures and promotional bundle models to ensure target gross margin optimization prior to market launch.
- Product Lifecycle Modeling: Construct end-to-end financial models (NPV, IRR, PBT, Break-even) to evaluate new product launches and line extensions
Advanced Financial Modeling & Commercial Performance
- Unit Economics Tracking: Monitor core online/offline unit economics (LTV/CAC, order fulfillment cost, trade terms) to prevent margin dilution and price war risks.
- Commercial Audit & Post-Campaign Evaluation: Audit and perform post-campaign ROI reviews on major promotions to eliminate wasteful trade spend while sustaining revenue growth.
Strategic Value Creation, Insights & IBP Governance
- Business Case Building & Feasibility Testing: Partner with BUs to construct and vet investment business cases, ensuring every channel expansion, procurement, or portfolio initiative has a rigorous, value-creating economic rationale.
- Capital Allocation Modeling: Deliver capital allocation assessments and resource scenario models to empower executive leadership in prioritizing high-ROI strategic initiatives.
Corporate Governance, Innovation & Operational Excellence
- IBP Cycle Coordination & Data Preparation: Operationalize cross-functional data flows across Demand, Supply, and Finance for monthly/quarterly IBP cycles, developing realistic forecast scenarios to enable rapid executive decision-making.
- Predictive Dashboard & BI Execution: Design and optimize dynamic Financial BI and predictive dashboards, translating raw system data into actionable visual insights for the Head of Finance and BU Heads.
- Coaching & Junior Team Development: Directly mentor and upskill Financial Analysts, elevating the team's data analytics capabilities and commercial business partnering mindset.