SEO Executive (eCommerce)

1. Website optimization and Content Development 70%:

• Develop detailed tactics aligned with business goals and SEO strategy, covering both classic search and AI-powered search environments.
• Execute end-to-end website optimization activities, covering Technical SEO, On-page and Off-page enhancements, keyword analysis, performance tracking, and result reporting.
• Lead content planning efforts and coordinate with the content team to deliver and co-develop, search - aligned content tailored to audience behaviors and marketing goals.
• Managing the company’s websites by overseeing all information, ensuring the platform functions correctly and assisting in product management.
• Building, maintaining and managing backlinks, satellite sites and social media ecosystems to strengthen overall authority.

2. Report & others 30%:

• Using multiple tools to monitor website performance, search visibility and overall business progress.
• Collaborating with other departments to support and complete assigned tasks.
• Undertake additional responsibilities as assigned by the team leader or managers to support team objectives and ensure smooth operations.

• Bachelor’s degree from an accredited university, preferably in marketing, business, or a related field.
• Experience: Expertise in SEO with a minimum of 2 years of hands-on experience.
• Led SEO initiatives with proven success in securing top 3 Google rankings on projects facing medium to high competition.
• Proficient in performing intermediate-level data analysis and interpreting insights to inform SEO and digital marketing strategies.
• Experienced with Marketing and SEO tools (Office Suite, Google Analytics, Google Search Console, Screaming Frog, Ahref,… or similar tools) to monitor performance.
• Understanding of Core Web Vitals, page performance optimization, and responsive mobile-first design approaches.
• Experience applying Schema.org and JSON-LD markup to enable rich search features and enhanced SERP visibility.
• Basic knowledge of HTML and CSS
• Previous experience in ecommerce, especially in fashion field.
• Able to think objectively and perform effectively under pressure, consistently delivering high-quality results.
• Proven experience in improving visibility and rankings through Local SEO and App Store Optimization (Nice to have)
• Able to perform basic API calls to retrieve or send data for integration and analysis purposes. (Nice to have)