[Thai Kien CPG - Hà Nội] Senior Key Account Executive

Job Summary

Leads the development and ensures implementation of the annual customer plans that are aligned with overall business and customer strategies, while achieving profitable sales objectives.

Key Accountabilities

1. Achievement of Targets/KPIs:
   • Develop customer plans to meet KPIs for assigned accounts, ensuring alignment with overall business goals
   • Discuss with customers about the monthly/ yearly plan to ensure achieving Target/KPIs
   • Tracking order progress of POs with LWD team, checking pending orders/Delivery plans, pushing sales in/out.
   • Work closely & effectively with KA Operation teams to monitor weekly/monthly volume.
2. Strenghthen & develop customer business relationship
   • Responsible for key account customer's P&L, developing key account customer strategy and annual business plan.
   • Half year business review with key customers/ annual business review with customers. Work with customers on specific Joint business plans. Analyze/ review customer's volume/ margin, dealing trading term.
   • Negotiate with customers for customized plan to win in market place (forward stock/ promotion/ visibility booking/ inventory/ etc).
   • Responsible for the execution of the Channel/ Category plans at the POP (Cycle Plan from ICP). Support the development of Field Sales and Channel/ Category Plans by providing feedback on the cycle plan activities execution for the group of stores/channel.
   • Build proper proposals for effectively visibility/ branding/ display by account to enhance brand image & gain share.
   • Ensure adherence to all Company principles and policies including Budget Spending,Trade policy, Trade Terms,
3. Develop & win new business​
   • ​​Identify & approach new business opportunities: new product listing/ new distribution/ new customers.
   • Implement strategy of Key Account, Vending Machine, and On-premise channels.

Job Requirements

• BA degree in Business Aministration or related.
• At least 5 years of Key Account/ On-premise Sales and/ or Marketing experience in FMCG companies.
• Customer business analysis/management, Food & Beverage Category/ Channel, Program execution management, Direct sales. Strong net working in Key Accounts customer, proven capability in accquiring and developing important and large accounts & On-premise channels.
• Good at Excel/Word/Powerpoint, understand & could work with system (DMS/ SAP).
• Good communication, negotiation, can handle multi-tasks and ad-hoc issues.
• Hard working, can work under high pressure & having teamwork spirit.
• Good skill of Analysis & Planning and problem solving.
• Quick learning & able to adapt with changes.
• Good commands of English communication & presentation