Anheuser-Busch InBev (AB InBev)

Trade Program Operation Executive (Ontrade)

Anheuser-Busch InBev (AB InBev)
Location

Ho Chi Minh

Maps
  • Updated

    07/04/2026

  • Industry

    Marketing

  • Job type

    Full Time

  • Salary

    Competitive

  • Experience

    1 - 2 Years

  • Job level

    Experienced (Non - Manager)

  • Deadline to apply

    30/04/2026

Benefits

  • Insurance
  • Travel
  • Incentive bonus
  • Healthcare
  • Training Scheme
  • Salary review
  • Business Expense
  • Annual Leave

Job Description

  • Position Title: Trade Program Operations Executive
  • Function: Marketing, E-commerce & Trade Marketing
  • Sub-function: Trade Marketing
  • Location: Ho Chi Minh

THE PURPOSE OF POSITION

This role is responsible for executing, performing and evaluating the trade programs on the market especially in On trade channel. The objective is to ensure the perfect execution, on time reward and trade program improvement, in alignment with our commercial and brand strategies.

Key contacts: 
•    Internal: Trade Marketing, Marketing, Revenue Management, Sales Team, E-commerce
•    External: Trade Program Agencies, Operations Partners

KEY RESPONSIBILITIES

Trade Program Execution

  • Cascade trade program to all stakeholders (Agency, Design team, Regional Trade Marketing, Distributors, etc.)
  • Trade program registration through Agency, Distributors and Internal department.
  • Set up trade program on internal system in alignment with the stakeholders and continuously follow
  • Implement audit with agency to verify execution on the market
  • Consolidate information relating to STR (Sales to Retailer) & display points to calculate result, and reward the qualified awardees through Agency
  • Deploy POCM, visibility and sell-out tools through Agency and Regional Trade Marketing
  • Plan monthly cost to make sure operating cost within allocated budget
  • Recheck payment information, compare with planning cost (if any) and raise PR (purchase request) – PO (purchase order) – GRN (Good Receipt Note)
  • Be responsible for ad-hoc projects

Performance Analysis & Optimization

  • Monitor program performance, compliance and recommend adjustments for efficiency.
  • Ensure effective execution tracking

Operations Oversight

  • Manage trade program operations including agency coordination, store selection for POCM & visibility deployment, and reward/payment processing.
  • Ensure timely delivery of programs within budget.

Digital Transformation

  • Work with T&A to digitalize both tracking & executing process related to Trade Marketing & Sales Operations
  • Coordinate with relevant stakeholders to create E2E process and improve current ones

Job Requirement

Education:
•    Bachelor’s degree in business, Marketing, Economics, or a related field
Industry Experiences:
•    At least 1 year of commercial experience ,preferred in FMCG.
Position Experiences:
•    At least 1 year of trade marketing, channel strategy, commercial planning or sales experience
Language:
•    Ability to communicate clearly and concisely, both orally and in writing (Good communication skill in both Vietnamese and English)
Computer:
•    Skillful in computer software: Excel, Words, PowerPoint etc.
Knowledge/ Skills:
•    Strong ownership
•    Strong decision-making ability
•    Analytical thinking & problem-solving skills
•    Highly self-motivated
•    Proficient in stakeholder management
Other requirements:
•    Mobility for frequent market visit purpose during & out of working hours

More Information

  • Degree: Bachelor
  • Age: Unlimited
  • Salary: Competitive
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