1. Position Purpose: Take overall responsibility for the strategy, growth, and business performance of Con Cung's eCommerce business across Web/App, Marketplaces, and Quick Commerce. Develop a long-term vision to build and scale Con Cung's digital commerce capabilities, deliver sustainable profitability, and maximize the potential of its omnichannel retail ecosystem.
2. Key Responsibilities:
- Strategy & P&L Management: Develop the 3–5-year eCommerce strategy and take full ownership of revenue, profit margins, and direct operating expenses.
- Platform Development & Channel Strategy: Lead the development and continuous improvement of Con Cung's digital platforms, particularly Web/App. Improve the end-to-end customer experience from Digital Marketing to improving UI/UX, conversion rates, while optimizing order fulfillment.
- Omni-channel Commercial Management: Define strategies for Web/App, Marketplaces, and Quick Commerce. Oversee product assortment, pricing, promotions, vouchers, and relationships with suppliers and platform partners.
- Leadership & Cross-functional Collaboration: Lead core online functions - Commercial, Operations, and Marketing - and develop a strong management team. Drive collaboration with other departments. Present business performance, strategic plans, and recommendations to the Executive Management Team and Board of Directors.