Conduct keyword research, analyze search trends, and optimize website content, meta tags, and on-page elements.
2. Technical and Content SEO:
Identify and resolve technical SEO issues, implement schema markup and structured data, and collaborate with content creators to optimize and create SEO-friendly content.
3. Backlink Management and Reporting:
Monitor and disavow toxic backlinks, build high-quality backlinks, and track/report key SEO metrics with performance insights.
Web Developer Responsibilities (30%)
1. Website Development and Performance:
Design and develop responsive, SEO-friendly websites using HTML, CSS, and JavaScript. Optimize website performance and conduct audits to address issues.
2. CMS and Security Management:
Maintain and update CMS like WordPress, implement security patches, best practices, and ensure compliance with accessibility and data privacy regulations (e.g., GDPR).
3. Technical Troubleshooting and Analytics:
Diagnose and resolve website issues, set up and configure web analytics tools like Google Analytics, and provide insights for user experience improvement.
Job Requirement
2-5 years of experience.
Bachelor's degree in web development, computer science, marketing, or related field (preferred).
Proven SEO strategy development and implementation experience.
Proficiency in HTML, CSS, JavaScript, and CMS platforms.
Familiarity with SEO tools (e.g., Google Analytics, SEMrush, Moz).
Strong knowledge of search engine algorithms and ranking factors.
Detail-oriented with excellent problem-solving skills.
Effective communication and collaboration skills.
Ability to stay current with industry trends and algorithm changes.
Experience with education and international SEO is a plus.
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