Category Manager

Job Description

1. Job summary

At Melive, we're on a mission to accelerate social commerce. We connect passionate creators with ambitious brands, igniting sales and engagement through captivating livestreams and short-form videos.

As a Category Manager - you will lead a team of category managers, overseeing several product categories. This role is crucial for curating a compelling assortment of brands and products, driving revenue through strategic product selection, brand/supplier partnerships, commercial terms management, and optimizing category performance.

Assortment Manager leads the team of Assortment Management, reports to the Head of Melive. It is a mid-level managerial position.

2. Key Responsibilities

In this critical role, you'll leverage your expertise to:

• Product Selection Strategy and Brand Growth: Develop and implement comprehensive business strategies for product portfolio, brand and seller partnerships, ensuring alignment with Melive’s objectives.

• Brand Acquisition and Onboarding: Identify, acquire, and onboard new brands and sellers, setting the foundation for successful partnerships.

• Deal-making ability Contract Management: Negotiate and manage commercial terms and contracts with commercial partners and supply chain partners, ensuring favorable terms for Melive.

• Commercial and Category Performance: Oversee and drive monthly and quarterly GMV/Revenue targets, as well as growth in each product category. Annual forecast planning based on targets and business growth

• Training: Provide essential brand/product training to internal teams, enhancing their ability to market and sell effectively.

• Product Innovation: Lead and facilitate the development of appealing, and potential for high-volume products, through either new product sourcing or creative combination.

• Engagement and Retention: Foster strong relationships with brands and sellers, implementing strategies to retain and grow these partnerships.

• Build a robust team, and manage collaborative and goal-oriented team culture, tracking & support long term growth team member performance

• Collaboration with the Partnership and Operations teams to establish a clear roadmap for a successful workflow.

• Come up with initiatives to continuously improve competitiveness advantage for Head meLive.

Job Requirement

Qualifications

We're seeking a highly motivated individual with:

• 7+ years working experience; with 4+ years of experience in merchandising, category management, product portfolio management,  ideally within the ecommerce and/or retail.

• Proven track records in merchandising, category management within e-commerce or retail.

• Strong analytical and strategic planning skills, with a track record of achieving commercial targets.

• Excellent negotiation and relationship management abilities, with experience in contract management.

• Ability to lead and inspire a team, driving performance and innovation.

• Good experience in campaign management and driving brand/seller performance through sales campaigns.

• Proactive problem-solving approach, anticipating potential challenges and devising effective solutions.

• Innovative and adaptive, with a keen eye for emerging trends in social commerce and digital marketing.

• A strong plus if you are used to or have been managing a monthly turn-over target of 20 billions VND or above.