Reporting to the Head of Service & Solution,you will be responsible for overseeing local live streaming operations, including:
Developing guidelines and strategies for local agencies, MCNs, influencers, users, campaigns, and partnerships.
Establishing and nurturing partnerships with local content providers to cultivate a comprehensive "Live+" ecosystem, fostering collaborative relationships with local brands and companies.
Innovating new campaign strategies and models, strategizing and executing live streaming campaigns based on trending topics, events, and social issues.
Managing the introduction, supervision, and growth of platform agencies and anchors.
Driving user growth for TikTok Live, enhancing user retention, engagement rates, and average revenue per user (ARPU) through effective lifecycle management.
Collaborating with relevant departments on expanding the Studio Livestream project.
Job Requirement
Minimum of 3 years' experience in managing complex projects within marketing or partnership roles in the technology and media industries, with at least 2 years specifically in the livestream industry.
Preferred experience in building and leading teams from inception.
Demonstrated business acumen in emerging industries, with preferred team management experience in the entertainment sector.
Proficiency in analytical skills with a data-driven approach.
Excellent communication and interpersonal abilities, capable of thriving in an international and diverse work environment