· Define the product strategy and roadmap and develop the core positioning and messaging for the product via market research data and competitor/ consumer survey.

· Work closely with R&D and Factory to finalize taste and formulation and deliver product with prioritized features and corresponding justification.

· Set pricing to meet consumer’s expectation and company’s revenue and profitability goals

· Work with external third parties such as creative designer, analysis center, packaging supplier, legal agent to develop packaging and ensure product legal complies with local regulation.

· Be an expert with respect to the competition via Market data analysis (Nielsen) and internal data analysis.

· Develop sales tools, brief, and train the sales force on a regular basis.

· Execute Marketing activities to support product success at Point of sales.

. Prepare and consolidate concern reports following director’s requests.

·         Education: Bachelor’s degree or higher level in Business Adminstration, Marketing or related fields

·         At least 8-year experience in sales, branding advertising, consumer marketing, trade marketing in FMCG or F&B or related industries and at least 3 years in Assistant Manager level

·         Good command of English or Japanese

·         Demonstrated success defining and launching excellent products

·         Familiar with qualitative and quantitative research, Nielsen data analysis is preferred

·         Excellent written and verbal communication skills

·         Be able to work independently and excellent teamwork skills

.         Proven ability to influence cross-functional teams without formal authority

• Degree: Bachelor
• Job type : Permanent
• Age: 28 - 40
• Salary: Competitive