Senior Marketing Executive - Lashe (1-year contract)

Job Description

1. Marketing execution & brand building

• Execution: Collaborate with cross functions and stake holder, work as owner for projects: Artwork adaptation, consumer promotion, sampling production, POSM design & production
• Innovation: Support new launch & relaunch projects in sampling & POSM

2. Marketing communication

• Communication: Work closely with KOL agencies, Social agencies and Media function, Media agency to execute flawless social/digital communication
• Social Content management:
  • Project Management: ensure agency delivery Social posts based on project timeline
  • Content & visual evaluation & input: consolidate feedbacks from Brand team & share with agency for finalizing Social posts

3. E-com performance marketing planning & execution

• Planning monthly Marketing performance activities for ECOM
• Weekly track and manage Livestream/ Affiliate agencies to deliver sale target

4. Marketing report

• Monthly sale report
• Monthly expense tracking: track actual spending expense by IO, PO & update to line manager, Finance team monthly
• Social performance tracking report
• Sampling tracking report