Title: Senior Media Planner (Influencer/ KOLs/ Social)
Department: Media
Year of Experience: 3 years+
Job Level: OE2
Report Line: COO
Peer: Media Planner, Account, Strategy, Optimization Expertise and Solution Specialist.
Subordinate: Optimization Executive/Trainee
Salary Range: Negotiable
Hiring Purpose: New Hire
Working Time: 9:00 – 18:00, Monday – Friday
Working Location: 6th Floor, Tuong Viet Building, 95 Cach Mang Thang Tam Street, Ben Thanh Ward, District 1, HCMC, Vietnam
OBJECTIVES
The primary objective of the Senior Media Planner (Influencer/ KOLs/ Social) is to build and develop influencer products, and to integrate these influencer offerings into PMAX’s total solution. This role aims to empower clients to execute the most effective digital marketing campaigns by leveraging influencer strategies as a key component of the overall marketing mix.
JOB DESCRIPTION
Product Development for Influencers (50%):
Market Research: Conduct research on market trends and best practices to collaborate with relevant departments in packaging influencer products.
Partnership Management: Work with influencers, partners, and vendors who offer products and services related to influencers to integrate them into our influencer product offerings for clients.
Client and Internal Feedback: Collaborate with clients and internal departments to gather feedback and continuously improve the product.
Product Distribution: Distribute the product to operational teams through documentation, training, and knowledge sharing.
Product Operations for Influencers (50%):
Client Strategy: Research, plan, and approach clients based on their objectives, budget, and requirements.
Project Management: Work with relevant stakeholders to ensure the smooth execution of influencer campaigns.
Performance Tracking: Monitor and measure the effectiveness of campaigns and extract learnings for future campaigns.
Job Requirement
JOB REQUIREMENTS
Skills & Knowledge & Qualification
Minimum of 3 years of experience in influencer marketing, social media management, or a similar role.
Proven track record of successfully managing and executing influencer campaigns.
Experience in working with cross-functional teams.
Analytical Skills: Ability to analyze market trends, campaign performance metrics, and make data-driven decisions.
Communication Skills: Excellent written and verbal communication skills for effective client and team interactions.
Project Management: Strong organizational and multitasking skills, with the ability to manage multiple projects simultaneously.
Negotiation Skills: Ability to negotiate contracts and agreements with influencers, partners, and vendors.
Personal Traits:
Self-motivated and able to work independently.
Team player with strong interpersonal skills.
Creative thinker with problem-solving abilities.
PMAX-er Identification
Client Impact: Everything we do is ultimately to deliver real client impact and value.
Innovation: Drive change and innovative new ideas to create more values for clients, teams and society.
People Development: Attract, develop, and retain the most talented people. Development is a responsibility, not a choice, of both the individual as well as the organization.
Integrity: Be honest and show a consistent and uncompromising adherence to what is right, even if it is at our own cost.
Teamwork & Fun: The cooperative and collaborative effort of a team to achieve a common goal or to complete a task, and trying to build a joyful & enjoyable atmosphere for everyone.
Extreme Ownership: The practice of owning everything in your world, to an extreme degree. Think of yourself as the owner of the company. It means you are responsible for not just those tasks which you directly control, but for all those that affect whether or not your task is successful.
BENEFITS
Competitive salary range with quarterly & yearly incentives and 13th-month salary
Flexible working time with 4 days working from home per month and 15 paid leaves per year
Insurance as full salary (SHUI)
Annual health check-up and Healthcare Insurance PTI for all employees
Laptop supply/allowance or support for laptop purchase costs on an individual basis
Internal training & career development opportunities, and external L&D budget sponsorship
Team bonding budget quarterly, snack time to engage team members
Quarterly, Yearly Recognition Gifts & Awards and gifts on special occasions (birthday, New year…)
Holiday activities; Company trip; Year End Party; Company Birthday; Culture Day; Quarterly Town Hall.
