SEO Content Leader

Job Description

Yes4All is one of the leading brands for home sporting goods & furniture in the e-commerce market. Founded in 2010, we have strived to be the world leader in e-commerce enablers in term of trading, product creating and e-commerce servicing. Based in California with an operation office in HCMC, we have more than 500 young and talented members with expert knowledge and experience in the e-commerce industry.

We are on an ambitious journey to dominate not only US e-commerce market but also to enter new e-commerce markets of more than 15 countries in Europe, Asia and North America, not only Amazon channel but also Walmart, Wayfair among others. Besides, Home Sporting Goods, Furniture, Outdoor and Gardening are also great opportunities that we desire to occupy and create significant values. With our steady knowledge in E-commerce, Yes4All started to provide end-to-end ecommerce-enabler service in order to help Vietnamese and global manufacturers or struggling sellers bring their products to the US & International markets.

Our mission: Connect the Worldwide Resources & create innovative platform to bring products and services from innovators and manufacturers to worldwide customers more efficiently.

Our vision: To be the world leader of e-commerce enabler in term of trading, product creating, and e-commerce servicing.

I. JOB DESCRIPTIONS

● Build and use a strong SEO expertise in Web/search and eCommerce customer journey, marketing platform, CRM, and data (collect, usage, analysis) to plan, create and run search optimization on E-commerce platforms, mainly on Amazon/Wayfair/Walmart platforms.
● Develop strategies to drive traffic to store, product pages and improve organic ranking and conversion.
● Perform ongoing keyword optimization and competitor analysis.
● Produce keyword tracking reports, indexation reports and alike.
● Research/Standardize Product & Listing Guidelines on E-commerce platform.
● Involve in planning and coordinating assigned listing and content projects across different Ecommerce marketplaces. Coordinate and support all steps in content and listing management of different divisions within the Sales & Marketing Department.
● To be a source of ideas by identifying new optimization levers. Involve in guideline creation and maintain a consistent quality standard in content.
● Transform requirements into briefs and documentation to support the development and execution of optimization and test activities.
● Manage the process of technical, editorial, and net-linking optimizations. Follow-up of the proper implementation of recommendations.
● Prepare, and implement the plan of search strategies.

Job Requirement

II. SKILL AND EXPERIENCE

Knowledge

• Bachelor’s degree in Digital Marketing/ Business Administration/ E-commerce, or a related field required.
• Knowledgeable in SEO.
• Understanding of existing E-commerce (Amazon/Walmart/Tiki/Shopee, …) and/or Social Media Landscape (Facebook, Instagram, TikTok)
• Software Skills (MS Microsoft, Web/SEO Analytic Tools, …) is essential.
• Excellent in Project Management & Communication.
• English and Vietnamese fluent. A third European language is highly appreciated.

Skills

• Proficient in Microsoft Office
• Good communication in English
• Proficient in Microsoft Office, GG suite
• Have logical thinking and strong problem-solving skills. Quick learner and adapter
• Motivated and committed with a can-do attitude. Quick adapting, data sensitive, capable of reports analyzing and data-driven mindset.
• Eager to learn and self-study. Friendly, enthusiastic and responsible
• Adaptable in fast growing environment and willing to work under pressure.

Experience

• 3 years experience in an established agency or similar role for in-house marketing department (Sporting goods/FMCG/Furniture preferably …).

III. WHY YOU WILL LOVE JOINING US?

FOR YOU TO JOIN

• Financial Well-being: A competitive salary with 13th month salary, annual performance bonus and a variety of allowances.
• Salary review: annually or on excellent performance.
• Activities: company trips, team-building, and other customized monthly bonding events.
• Annual leaves: 16 days off and 01 Birthday Leave per year.
• Healthcare: annual health check, insurance according to Labor Law and extra PTI Insurance package.
• Working Environment: dynamic, friendly environments with working time flexibility (Mon-Fri), and other perks include snacks, coffee, and healthy food provided daily suited for hardworking, fun, and team collaboration.

FOR YOU TO GROW

• Ambition: We are now keeping on with our hyper growth to multicategory, multichannel, multimarket, and expanding into the world largest e-commerce enabler. Hence, there will continuously be opportunities to challenge yourself, learn new skills and knowledge. 
• Challenges: Your voice can always be heard as we embrace the eagerness of learning and sharing. You can be your own boss and create your own value with the ability to take initiative and make decisions in all aspects of work.
• Chances: Be led and coached by experienced and inspirational leaders and participate in various training courses where you can enlarge your knowledge and experience in the E-commerce and Supply Chain industry.

FOR YOU TO STAY

• People: Having a headquarter in the US and an operation office in Vietnam, our team is young and highly motivated. You will be working with and alongside members having experiences from International Corporations or high profile from Vietnam that share the same passion and dedication.
• Culture: Our working environment is humble, collaborative and 100% healthy. We promote Exchange & Speak out, you can receive transparent and supportive feedback so you can perform the best.
• Career path: Provide you a great career path, open to rotating for your better understanding of the company and contribute across many of our functions.

And much more, join us and let yourself explore other fantastic things!