Content Manager

Job Description

Overview:

We are MAC — a Digital Creative & Media Agency with a bold local spirit.

We specialize in digital, not just as a platform, but as a way of life.

We think creatively, speak the media language fluently, and solve brand problems with relevant, timely ideas.

At MAC, we live for the moment when your campaign wins hearts, your brand rises above the noise, and your business thrives.

In this fast-moving era, we adapt to thrive — and we’re looking for a Content Manager who’s ready to grow with us..

“What we can do is mapping out the effective way to drive across the platforms and make the best out of it” - That is what helped us experience well in the field of Essential Digital Solution from the past 11 years. We are currently looking for a Content Manager to join us.

In this role, you will be responsible for driving content projects and for priority MAC Media clients & developing content team.

Experience Requirements:

• 5+ years of experience in advertising/digital, specifically in a management or team leadership capacity within content.

• A strong background in advertising with solid digital experience.

• Competent in digital planning with a good understanding and working knowledge of digital media.

Job Description:

1. Content Insight & Strategy (Leadership in Content Strategy & Insights):

• Lead the creation of content strategy based on client objectives and target audience insights.

• Proactively strategize on potential content communication based on trend-catching.

• Oversee in-depth research on industry-related topics to develop comprehensive content plans.

• Collaborate tirelessly with the planner and media team to draw key insights, identify popular content topics, and develop and implement social media campaigns.

• Lead the review of performance through media reports, then based on customers’ needs, propose or adjust new content directions to address gaps in the current situation.

2. Content Management & Development (Content Management & Development):

• Plan content for short and long-term campaigns, then develop monthly content calendars, and create daily posts in different content formats.

• Ensure the creation of compelling headlines and body copy that will capture the attention of the target audience.

• Collaborate multidisciplinary teams including art directors and visual designers.

• Facilitate brainstorming sessions for visual and copy ideas with other members of the creative team.

• Manage and work on multiple projects with tight deadlines and high pressure.

Benefits:

• Working time: Mon - Fri, 09:00 - 18:00

• Professional and dynamic agency environment.

• Full salary during probation period

• Laptop provided for official staff

• 13th month salary, Social insurance, Health insurance and Unemployment insurance, periodic health check.

• Bonding activities: team-building, company trip, year-end party, …

• Training from Leader, participating in courses & events of Facebook, Google, Zalo ..

• Parking allowance, birthday gift, ...

• Performance and salary review annually

Job Requirement

• A background in advertising with strong digital experience. Competent in digital planning with a good understanding and working knowledge of digital media

• Good appearance, relevant experience is a plus

• Highly responsible, dedicated, resilient

• Can work with heavy workload, under high pressure (multiple projects at the same time)

• Eager to learn and proactive in seeking for progress

• Fast learning

• Having marketing fundamentals is an advantage