Take full responsibility for Marketing, Social Media, Communication, and Branding activities related to the assigned product categories.
Supervise and monitor the implementation of marketing plans, ensuring alignment with the overall brand strategy.
Keep track of market trends and consumer insights to develop marketing plans for category growth, brand building, and new product development.
Collaborate closely with internal teams and external partners to develop effective marketing strategies across company-owned and partner media channels.
Analyze customer data to understand their needs and interests, providing recommendations to refine marketing strategies accordingly.
Monitor sales performance of the assigned categories and products, planning monthly stock volume to meet the company’s business requirements.