Marketing Excecution

Job Description

The Marketing Executive will be responsible for implementing and supporting day-to-day marketing activities in Vietnam. This role focuses on the practical execution of brand campaigns, digital initiatives, and customer engagement programs. The ideal candidate is hands-on, detail-oriented, and able to coordinate across teams to ensure smooth delivery of marketing projects.

Key Responsibilities:

• l Execute marketing activities following brand guidelines to ensure consistent messaging and positioning.
• l Support the roll-out of offline and online campaigns, including promotional events, activation, and content marketing.
• l Manage agencies for content planning, posting schedules and content calendars on owned channels.
• l Track campaign performance and prepare regular reports on key KPIs (traffic, engagement, leads, conversion).
• l Assist in executing targeted campaigns based on customer segmentation and insights.
• l Help organize offline customer engagement events (activations, workshops, mini-events).
• l Collaborate with cross-functional teams (sales, product, operations) to deliver marketing plans.
• l Coordinate with agencies, vendors, and media partners for campaign production and execution.
• l Ensure deadlines and deliverable are met with high quality.
• l Provide detailed reports on execution outcomes and suggest improvements for efficiency and ROI.

Job Requirement

Education:

Bachelor's degree in Marketing, Business Administration, or related field.

Experience:

• 2+ years of experience in marketing
• Proven track record of driving successful marketing campaigns.
• Fashion retail experience is a plus

Skills:

• Excellent communication, presentation, and project management skills.
• High level of creativity and innovation, with a results-driven mindset.