Territory Sales Manager

Job Description

Responsible for developing and implementing strategic sales plans to achieve both sell-in and sell-out targets and collection

1. Sales Management

• Develop and implement strategic sales plans to achieve sales targets within the assigned territory.
• Ensure both sell-in (product distribution) and sell-out (customer sales) targets are consistently met or exceeded.
• Drive new product development and market introduction.
• Set clear individual KPIs (Key Performance Indicators) for the sales team.
• Strictly adhere to pricing guidelines, campaigns, and promotional strategies.

2. Market Penetration and Expansion​

• Identify and pursue new business opportunities to expand and increase the presence from C1 to C2 within the territory.
• Cultivate and maintain strong, long-term relationships with customers
• Conduct thorough market research to assess customer needs, analyze competitor activities, and monitor market trends to stay competitive.

3. Sales Operations

• Oversee inventory management to maintain optimal stock levels while minimizing overstock or stockouts.
• Collaborate closely with the logistics and supply chain teams to ensure timely product deliveries and avoid delays.

4. Financial Management

• Ensure timely payment collection from customers and actively manage overdue accounts.
• Monitor and manage sales budgets, forecasts, and overall financial performance to ensure profitability.
• Stay in regular communication with the Finance team to track and manage overdue customer accounts.
• Develop and implement strategies to improve cash flow and reduce outstanding receivables.

5. Reporting and Analysis

• Leverage data and analytics to inform sales strategies and guide decision-making.
• Regularly review and manage sales budgets, forecasts, and financial performance.
• Continuously monitor competitor activities and market conditions, proposing actionable solutions to outperform the competition.

6. Customer Relationship Management

• Build and sustain strong relationships with customers, ensuring high levels of satisfaction, loyalty, and retention.
• Address and resolve customer inquiries and issues promptly, maintaining a high standard of customer service.
• Conduct regular customer visits and meetings to understand their evolving needs and deliver tailored solutions that meet their specific requirements

Job Requirement

• 6+ years of experience in sales within the agriculture industry or related fields, with a proven track record in a managerial or supervisory role
• Bachelor’s Degree in Agriculture, Agronomy, or a related discipline
• Strong communication and interpersonal skills, with the ability to build and maintain relationships with customers and stakeholders
• Willingness to travel within the assigned territory as required to meet with customers, manage accounts, and assess market conditions