Assistant Marketing Manager - Dist 7, HCMC

Job Description

1. Leadership and Team Management

- Lead and oversee the daily activities of the Marketing team, ensuring smooth coordination and collaboration between team and within departments.

- Set goals and objectives for the team, monitor progress, and ensure timely completion of projects.

2. Strategic Planning and Execution

- Develop, implement, and manage the company’s overall marketing strategies, including brand, digital, and offline campaigns.

- Plan and execute multi-channel campaigns to increase brand awareness, customer engagement, and revenue growth.

- Analyze market trends and competitor strategies to identify growth opportunities and challenges.

3. Branding and Communications (Brand Management)

- Develop and maintain a consistent and compelling brand identity across all marketing channels.

- Plan and execute branding campaigns to enhance brand positioning and awareness.

- Create messaging and visual guidelines to ensure consistency in all communications.

- Monitor brand performance and take corrective actions when necessary.

4. Digital Marketing and Analytics

- Support the Digital Marketing Specialist in creating and optimizing digital campaigns (social media, SEO/SEM, email marketing, etc.).

- Track and analyze campaign performance using relevant KPIs and tools (e.g., Google Analytics, social media analytics).

- Use data-driven insights to refine strategies and improve ROI.

5. Budgeting and Reporting

- Manage the marketing team’s budget

- Prepare monthly and quarterly reports to update GM on performance, achievements, and areas for improvement.

Job Requirement

Requirement:

- Bachelor’s degree in Marketing, Business Administration, or a related field.

- Min 5 years of experience in marketing, with at least 1-2 years in a leadership or brand management role.

- Strong leadership, communication, and team management skills.

- Deep understanding of branding principles and marketing strategies.

- Good organizational and project management skills.

- Ability to work under pressure and meet tight deadlines.

- Up-to-date with the latest marketing trends and tools.

- Proficiency in English (written and spoken).

Benefits:

- Salary: negotiation

- Training and promotion opportunities

- Compulsory Social insurance, health insurance, unemployment insurance according to laws

- Other private Health insurance and Accident insurance

- 13th month salary and bonus following company policy

- Working time: Mon - Fri