1. According to product demand, prepare a marketing promotion plan; from YouTube, TikTok, Instagram and other social media platforms to find suitable influencers or kols to work with on product shoots.
2. Formulate and optimize a collaboration plan with KOL and implement it to increase the TikTok Shop conversion rate.
3. serch、indentify、negotiate KOLs that suit the company's products
4. Guide KOL to create video content according to company needs and carry out important KOL procedures such as video production, video modification, video review, and video upload.