Brand Executive (PR & KOC/KOL Management)

We are seeking a proactive Brand Executive to drive the growth of our corporate brand through the execution of brand campaigns, partnership initiatives, influencer programs, and strategic brand projects. This role requires strong project management and stakeholder coordination skills to ensure effective and consistent brand execution across multiple touchpoints. 

1. Project Management & Execution

• Plan, coordinate, and execute brand projects, ensuring timelines, deliverables, and budgets are effectively managed.
• Drive collaboration across cross-functional teams and external partners to ensure seamless project execution.

2. KOL/KOC & Partnership Management

• Source, evaluate, and manage KOL/KOC, influencers, communities, and strategic partners aligned with campaign objectives.
• Manage campaign execution, content deliverables, stakeholder communications, and performance tracking.

3. Brand Campaign & Communication

• Develop and execute brand campaigns, communication initiatives, and brand-building activities across multiple touchpoints.
• Review and provide feedback on communication materials and creative assets to ensure alignment with brand standards and objectives.

4. Research & Insights

• Research notable branding campaigns, consumer trends, competitor activities, and industry best practices to identify opportunities and generate actionable insights. 

5. Events & Special Projects

• Coordinate and execute brand activations, events, partnership programs, and other strategic projects.

• Bachelor's degree in Marketing, Communications, Business Administration, Public Relations, or related fields.
• 1–3 years of experience in Brand Marketing, Marketing Communications, Influencer Marketing, Partnership Marketing, Account Management, or related fields; experience in retail, FMCG, e-commerce, agency is a plus.
• Hands-on experience in managing KOL/KOC, influencer, or partnership projects.
• Strong collaboration and communication skills with internal teams, agencies, influencers, and external partners.
• Project Management: Ability to manage multiple projects, timelines, budgets, and deliverables effectively.
• Brand Understanding & Research: Good understanding of branding, marketing communications, consumer trends, and ability to identify relevant campaign opportunities and best practices.
• Problem Solving & Ownership: Strong sense of accountability, attention to detail, and ability to proactively solve problems in a fast-paced environment.