[Hotel HN] Director of Sales and Marketing

- Develop and implement annual sales & marketing plans, strategies (pricing, promotion, branding), and budgets for the Hanoi hotel, aligned with the Owner's directives.

- Conduct market research and competitive analysis in Hanoi and key domestic/international source markets to identify opportunities.

- Set and achieve ambitious revenue, occupancy, and profit targets.

- Lead, manage, coach, and motivate the entire Sales & Marketing team

- Build and maintain strong relationships with key corporate accounts, travel agencies, embassies, event planners, and industry partners in Hanoi and nationally.

- Negotiate and finalize contracts, rates, and partnerships to optimize profitability.

- Develop and execute integrated marketing campaigns (digital & traditional) to build brand awareness and drive direct bookings.

- Manage the hotel's online reputation across all digital platforms (social media, review sites, OTAs).

- Oversee the creation of all marketing collaterals and content.

- Implement dynamic revenue management strategies to maximize RevPAR and total revenue.

- Represent the hotel at key industry events, tradeshows, and sales missions.

- Prepare and present detailed reports on sales performance and direct marketing to the Owner.

- Be responsible for the full recruitment, training, performance management, and development of the department's staff.

- Ensure all sales & marketing activities comply with the hotel's brand standards and operational policies.

- Perform any other duties as directly assigned by the Owner.

** BENEFIT

- Competitive salary and bonus policy.

- 13th-month salary bonus, bonus on holidays, and Tet bonus...

- Enjoy all welfare policies from the Company (birthday, sickness, etc.), social insurance, health insurance in accordance with current Vietnameseand law.

- Summer travel, annual teambuilding

- Dynamic, professional, and modern environment. The work culture is open and relaxed. Lots of opportunities for growth and advancement

- Bachelor's degree in Hospitality Management, Business Administration, Marketing, or related field.

- Minimum of 5-10 years of experience in Sales & Marketing, with at least 5 years in a leadership role (Director or above) within luxury hotels or resorts.

- Proven track record of achieving and exceeding revenue targets in the Hanoi market or similar competitive markets.

- Deep understanding of the Hanoi hospitality landscape, key market segments, and competitor dynamics.

- Exceptional leadership, strategic thinking, and negotiation skills.

- Excellent communication and presentation skills in both Vietnamese and English.

- Proficient in hotel PMS, CRS, revenue management tools, and digital marketing platforms.

- Strong business acumen and financial literacy (budgeting, P&L analysis).

- High integrity, professionalism, and ability to work autonomously under the direct supervision of the Owner.

* Priority is given to candidates who know multiple foreign languages