Market Intelligence Manager (Market Research)

• Collect, analyze, and synthesize domestic and international market data on the coconut industry, FMCG, consumer trends, competitors, and target customers.
• Develop regular market reports, dashboards, and forecasts to support product development strategies and market expansion (export & domestic).
• Propose solutions and early warnings on market risks and opportunities, supporting the Board of Directors and departments in making timely and accurate decisions.
• Manage and update market databases, build big data warehouses for in-depth analysis and AI/BI applications.
• Conduct in-depth research projects on international markets (US, EU, Japan, China, etc.), green consumption trends, organic products, and ESG
• Train and develop the Market Intelligence team, building a data-driven culture across the company.

Bachelor’s degree or higher in Economics, Marketing, Statistics, Data Analytics, Business Administration, or related fields.

At least 5 years of experience in market research, data analysis, preferably in FMCG, food, or export sectors.

Proficient in data analysis tools  

Excellent data synthesis, analysis, forecasting, and presentation skills.