Content Marketing (60%):
- Content Calendar Management: Plan, develop and maintain content calendar that aligns with marketing campaigns and overall business objectives across various channels.
- Social Media: Oversee and curate social media channels (Facebook, Instagram, LinkedIn), creating engaging content that fosters community growth and drives user interactions.
- Website: Manage website information such as news articles, SEO keywords, partner programs and product information
- Advertising Content: Monitor the effectiveness and adjust the content of advertising campaigns on digital media channels (Google Adwords, Facebook) to promote the brand and find potential leads for the business
Event Execution (20%):
- Event Planning & Execution: Coordinate (with the Customer Care department) and execute internal events aimed at driving attendance, strengthening relationships with clients and brokers.
- On-Site Event Management: Manage event activities on-site, ensuring seamless execution and efficient handling of all logistics to meet objectives and stay within budget.
Communication (20%):
- Partnership Development: Build and nurture relationships with external partners to enhance brand awareness and improve the overall member experience.
- Advertising Portfolio Management: Oversee and implement outdoor and indoor advertising campaigns for brands, clients, and partners.
Weekly/monthly report and other tasks as assigned.