Senior Content Writer (Real Estate)

●      Partner with Creative Planners and Art Directors to develop strong creative concepts and transform insights into breakthrough storytelling ideas across platforms (Facebook, Instagram, TikTok, YouTube, etc.).

●      Lead ideation sessions for Always-on and campaign projects, ensuring every concept aligns with brand purpose and audience mindset.

●      Write and craft distinctive, emotionally resonant copy that amplifies brand voice and drives engagement across digital touchpoints.

●      Shape and maintain the brand’s tone of voice across all channels, ensuring consistency and creativity in every word.

●      Collaborate closely with design and production teams to ensure the copy works seamlessly with visual direction and user experience.

●      Mentor junior copywriters, elevate creative quality, and contribute to the agency’s overall creative excellence.

●      Stay ahead of content trends, cultural shifts, and digital formats to continuously push creative boundaries.

●      3+ years of copywriting experience in a creative or digital agency, with a strong portfolio of multi-platform campaigns.

●      Exceptional conceptual thinking and storytelling ability — you don’t just write, you create ideas.

●      Solid understanding of social media behaviors, content formats, and cultural nuances.

●      Confident in presenting ideas and articulating creative rationale to both internal teams and clients.

●      Strong command of English, with the ability to craft tone and style to fit different brands or audiences.

●      Passionate, proactive, and always curious about what makes audiences connect, feel, and act.

●      Experience in the Real Estate industry is a plus.