Job summary
As our Video Editor, you will be responsible for creating compelling videos content specifically designed for social media platforms and commercial marketing campaigns, with a strong focus on promoting and driving sales for the company’s dietary supplement products (US market).
Collaborating with the marketing team, you’ll bring creative ideas to life through polished, platform-specific videos. Your goal is to deliver high-converting videos that resonates with audiences and supports the company’s growth.
How We Measure Success
- Content Performance: Deliver 10-15 high-converting short-form videos per month, optimized for platforms like TikTok, YouTube Shorts, and Facebook Reels.
- Engagement Metrics: Ensure videos achieve a minimum engagement rate of 5% and contribute to campaign sales conversions.
- Trend Integration: Incorporate at least 3 new video trends or techniques per quarter to keep content fresh and engaging.
- Efficiency: Meet 100% of project deadlines, delivering polished content within tight schedules.
- Collaboration: Maintain a 90% approval rate for initial video drafts, showcasing creativity and alignment with brand guidelines.
Team Management
- Reports to: Creative Manager
- Career Path: Fast-track promotion to Creative Strategist or Creative Manager/Director based on results.
- Team Vision 2025: Expand Creative team's capabilities with 03-04 Video Editors + 02 Senior Influencer Marketing Associates + 01 Creative Manager to drive excellence.
Essential Roles and Responsibilities:
- Performance-Driven Editing: Collaborate with the marketing team to create and refine high-performing video ads based on campaign data and insights.
- Video Production: Edit short-form videos for TikTok, YouTube Shorts, and Facebook Reels that capture audience attention and drive engagement.
- Collaboration: Work closely with teams to align video content with goals, integrating feedback constructively to deliver high-quality results.
- Trend Awareness: Stay updated on video trends, editing techniques, and platform best practices to keep content fresh and competitive.
- Adaptability and Innovation: Adopt new tools and techniques, incorporating creative approaches to enhance video storytelling.