Ecommerce Executive/Senior

Mô tả Công việc

• Responsible for merchandising PGI’s e-store and managing on-site promotions.

• Develop and execute the online merchandising strategy.

• Generate new business from existing customers (Ecom platforms), and identify and develop new ecom business units.

• Provide ongoing sales reporting and analysis, focusing on ROI, conversion rate and other marketing KPI’s.

• Facilitate communication between cross-functional teams and Harman team to meet deliverables.

• Work closely with Harman Digital marketing team and PGI sales & marketing team to optimize search engine marketing through targeting to provide the best consumer experience across platforms.

• Work with Digital marketing team or Agency to develop integrated campaigns that span across email social, on-site and mobile.

• Manage and grow customer database through acquisition campaigns, brand partnerships, and innovative strategies.

• Lead conversion rate and optimization through online activities/ campaigns including: A/B testing, customer journey analysis, copy optimization, online surveys/customer feedback, cart abandonment analysis, and consumer segmentation.

• Conduct QA testing to ensure accuracy of new products/ promotions details display across platforms and optimal user experience

Yêu Cầu Công Việc

Must have:

· At least 2 years of experience in Retail and Market place.

· Strong Relationship with KAM or higher position in Ecom platform.

· Proficient (intermediate) skills on MS Office software pack.

· Advanced skills in managing social network and online sales portals.

· Know the online sales flow/pattern on many different Ecom Platform and Online website.

Basic Qualifications:

· Strong project management skills including: conceptualization, driving alignment, planning resources, managing deadlines and objectives.

· Proven success managing and growing ecommerce stores.

· Strong writing, communication and presentation skills to drive effective collaboration and influencing within the organization.

· Excellent analytical skills critical.

· Strong attention to detail.

Refered and Plus:

· Have experience with Audio Equipment field or Similar.

· Working knowledge of content management systems, preferred.

· Knowledge of DemandWare is a plus.

· Knowledge of Photoshop, HTML, DHTML, CSS is a plus.

· Experience with Google Analytics is an advantage.

· Strong negotiation skill is a plus

Education and Language:

· Bachelor’s degree in E-commerce, Sales, Marketing, Communications, or related field.

· Intermediate Proficiency in English.