SEO Specialist

Mô tả Công việc

SEO Responsibilities (70%)

1. Keyword Research and On-Page Optimization:

• Conduct keyword research, analyze search trends, and optimize website content, meta tags, and on-page elements.

2. Technical and Content SEO:

• Identify and resolve technical SEO issues, implement schema markup and structured data, and collaborate with content creators to optimize and create SEO-friendly content.

3. Backlink Management and Reporting:

• Monitor and disavow toxic backlinks, build high-quality backlinks, and track/report key SEO metrics with performance insights.

Web Developer Responsibilities (30%)

1. Website Development and Performance:

• Design and develop responsive, SEO-friendly websites using HTML, CSS, and JavaScript. Optimize website performance and conduct audits to address issues.

2. CMS and Security Management:

• Maintain and update CMS like WordPress, implement security patches, best practices, and ensure compliance with accessibility and data privacy regulations (e.g., GDPR).

3. Technical Troubleshooting and Analytics:

• Diagnose and resolve website issues, set up and configure web analytics tools like Google Analytics, and provide insights for user experience improvement.

Yêu Cầu Công Việc

• 2-5 years of experience.
• Bachelor's degree in web development, computer science, marketing, or related field (preferred).
• Proven SEO strategy development and implementation experience.
• Proficiency in HTML, CSS, JavaScript, and CMS platforms.
• Familiarity with SEO tools (e.g., Google Analytics, SEMrush, Moz).
• Strong knowledge of search engine algorithms and ranking factors.
• Detail-oriented with excellent problem-solving skills.
• Effective communication and collaboration skills.
• Ability to stay current with industry trends and algorithm changes.
• Experience with education and international SEO is a plus.