1. Company overview
Golden Path Academics Vietnam JSC (GPA) is a private education services company based in Hanoi, Vietnam. Grounded in the vision that education empowers individuals, GPA Vietnam delivers academic enrichment and personal development programs that help students prepare for long-term success in school, career and life. We currently operate in three key areas: language and skills training, college prep and summer camps for middle school and high school students in Vietnam.
At GPA, we believe that organization success comes hand in hand with individual success. Therefore, we provide continuous training courses for employees to strengthen their soft skills and encourage everyone to be a critical thinker and a leader in what he/she does at work.
2. Position summary:
Our Event Marketing Executive manages planning, organization, execution and promotion of all marketing events to promote GPA Counseling’s brand and services, aligning them with overall marketing goals. The potential candidate shall be able to bring creativity and strategic marketing insights to enhance event impact and lead generation. He/she is expected to work independently as well as to collaborate closely with internal teams.
He/she should possess relevant experience, academic and management skills necessary to complete his/her work with effectiveness and efficiency. He/she should possess good organizational, interpersonal and communication skills. Finally, he/she is expected to exercise sound judgments and maintain the company’s professional and ethical standards in all professional and business-related situations.
3. Responsibilities and Duties
· Develop GPA Counseling Yearly Event Calendar: hosted and sponsored marketing events
· Lead and ensure the success of marketing event planning, preparation and execution.
· Be responsible for promotion planning of the events: marketing materials, lead generation and other online/offline campaigns as well as on-site event presence and communications.
· Liaise with vendors and manage relationships with organizers and attendees.
· Ensure smooth event execution within budget and strategic goals
· Other tasks assigned by line manager and CMO.