A Senior Planning Executive develops the event show independently. He/ She liaises closely with other internal departments (especially Account - Creative - Film Depts) & external coordinators throughout campaigns on a daily basis to ensure that the event show well meets clients' expectation.
B. ROLE AND RESPONSIBILITIES:
1. Planning:
- Working closely with client/Project Leader to understand & identify client's briefs.
- Researching & brainstorming to devise a campaign that meets the client's requirements.
- Developing the proposal (partly or wholesome) under the directions of line manager.
- Managing timeline during the journey of planning process & make necessary adjustment until the directions are selected by the clients.
2. Show Development:
- Working closely with line manager to build up the concept, strategic direction, engagement ideas & mechanism for the event show.
- Briefing creative & film designers to execute the visuals. Ensuring the quality & consistency of art & project concept.
- Working with show producers/specialists to develop stage performances following the agreed direction.
3. People Management:
- Developing the team by coaching & training team members to improve skills.
4. Studying:
- Research and study new trends or innovative case studies in Advertising & Communications that have been done locally or globally.
Yêu Cầu Công Việc
A. QUALIFICATION & EXPERIENCES:
- Bachelor’s degree.
- At least 1-year experience of Planning in Event & Activation field.
- Experience across various brands, advertising, marketing disciplines, e.g. events, activation, sales promotion, digital is an advantage.