Category Manager (Key Account Manager)

Mô tả Công việc

RESPONSIBILITY AND AUTHORITY

1. Sales Executions:

• Perform inventory & sales channel management. Understand product's positioning and important metrics in comparison with market and competitors
• Perform pricing and develop promotional campaigns to generate sales.
• Coordinate with SEM/ Marketing team to implement marketing campaign, optimize impression, and regulate marketing budget
• Track and analysis the market information & competitor dynamics to provide the necessary tactics
• Conduct, execute the business plan to achieve the sales target and prepare sales forecast for each product in all sales channel
• Coordinate and work with other departments (Supply Chain, R&D,…) for smooth running of sales operation
• Listing and content quality management and improvement as a tool to improve sales efficiency.

Sales Team Management

• Manage the team of sales executive on daily operations, be responsible for overall performance of the whole category/ sub-category
• Build the and improve the input and output metrics (ranking, glance view, conversion rate, revenue, stock turnover, P&L...) of sales performance
• Train, develop team through continuous improvement of strategy, tactics and executions

Portfolio Management and Development

• Build deep understanding of market and competition landscape, product P&L, product strength and weakness, product positioning in the portfolio to decide the strategy and tactics for bigger market share and profit
• Understand the product pricing and costing and how pricing strategy can affect the portfolio and product positioning
• Conduct market research, initiate & propose new product ideas, identify new market to enter and occupy market share and responsible for developing & executing launching plan.
• Continuously update above understanding and planning to react with changes.

Business expansion/ Project management

• Lead or participate as key member of business expansion projects: new channel, new countries, new services...
• Lead or participate as key member of business improvement project: automations, new process, new tools…

Yêu Cầu Công Việc

1. Knowledge

• University bachelor’s       degree (or       upcoming            graduation)     in         Economics,     Business Administration, Marketing or Finance

2. Skills

• Market research and data analysis
• Proficient in Microsoft Office
• Good communication in English
• Proficient in Microsoft Office.
• Have logical thinking and strong problem-solving skills. Quick learner and adapter
• Great sense of integrity, responsibility and urgency.
• Must be team-oriented and self-motivated.
• Project management skill
• Strong leadership skill with willingness to serve

Experience

• At least 2 -3 years’ experience in a management role in E-commerce or category management of retails/ FMCG company
• Working experience in e-commerce/ retail or FMCG category management
• Experience in Digital/ Performance Marketing