Marketing Leader

Mô tả Công việc

We are seeking a potential Marketing Leader. You will be responsible for optimizing the Marketing strategy & product strategy to get a higher market share.

Job Responsibilities

• Analyze the market, research competitors to develop suitable marketing strategies and product strategies;
• Organize and implement strategies: convert into plans, with specific goals and actions, assign units to implement and evaluate implementation results.
• Conduct analysis to serve the decision-making of the General Director;
• Manage the team including: KOL, Content (filming & editing).

Content Marketing:

• Plan to build and develop target content, control posting schedule and deploy on channels and media platforms (Facebook, Reel, TikTok, Youtube, Landing Page, ...);
• Manage the content creation process from idea to posting to attract potential customers;
• Manage and coordinate the team during the filming process.

KOL collaboration:

• Manage & evaluate the KOL, KOC, Influencers booking plan;
• Monitor and censor the content quality of KOLs, KOCs, Influencers.

Performance Marketing:

• Coordinate with the Digital Marketing department to deploy advertising campaigns;
• Monitor the results of advertising campaigns & make recommendations for advertising optimization.

Yêu Cầu Công Việc

• 5 years of experience in Marketing (MKT on Tiktok is a plus);
• Graduated from Marketing, Business Administration, or other related majors;
• Good communication in English or Chinese (no degree required, will be tested during the interview);
• Logical thinking, sensitive to new MKT trends;
• Ability to analyze & process data well;
• Good leadership skills;
• Good individual & team working skills;
• Careful, hardworking, responsible, can work under hard pressure.