Senior Digital Planner

Mô tả Công việc

Media Planning & Budgeting

• Develop and manage digital media plans and budgets.
• Coordinate with account teams, buyers, and suppliers to ensure effective execution.

Booking Management

• Oversee media bookings as per approved plans.
• Support and guide the team to ensure accuracy and compliance.

Bidding Supervision

• Monitor digital bidding activities across platforms.
• Provide hands-on support when needed.

Reporting & Analytics

• Prepare and deliver campaign performance reports.
• Ensure insights are clear and actionable for stakeholders.

Publisher Optimization

• Analyze publisher performance and pricing.
• Recommend new partners to improve media efficiency.

Yêu Cầu Công Việc

• Bachelor's degree (or higher) in Economics, Business Administration, Marketing, or a related field (preferred).
• Minimum 3 years of experience in Digital Media, Marketing, or Communications (preferred).
• At least 1 year of experience in a similar role is a strong advantage.
• Prior experience in the FMCG industry is a plus.
• Solid understanding of all digital media channels, especially media awareness platforms (e.g. display, video, social).