The Video Editor plays a key role in producing high-quality, engaging visual content that supports brand storytelling, marketing campaigns, and lead generation performance. This role is responsible for editing a wide range of video formats (from social media to branded content), ensuring creative alignment with ILA’s vision and values.
Working Relationships
Internal: Creative Team, Digital Marketing, Trade Marketing, Academic Teams
External: Production vendors, freelance videographers, agencies, talents, students
Responsibilities
- Edit video content for various platforms including YouTube, TikTok, Facebook, Instagram, internal communications, etc.
- Transform raw footage into polished videos with appropriate pacing, storytelling, color correction, music, effects, subtitles, and transitions.
- Collaborate with the creative team, copywriters, and campaign managers to align video with campaign objectives and brand guidelines.
- Work closely with videographers and production crew to ensure post-production aligns with original brief and creative vision.
- Manage file organization, storage, and versioning of all video assets.
- Stay updated with video trends, social media formats, and editing techniques to bring fresh creativity into the content.
- Assist in motion graphic design or animation (if capable).