Digital Marketing Lead

Job Description

Adtek Company Introduction:

Adtek Growth Marketing Agency, founded in 2022, helps brands grow through comprehensive business development—from branding to revenue growth. We stand out by blending creative and data-driven approaches in our end-to-end marketing strategies, covering branding, user acquisition, and retention. By deeply understanding our clients' markets and challenges, we go beyond conventional marketing methods to scale businesses effectively.

Job Description: 

● Develop and execute digital performance strategies across various industries, including E-commerce, Cosmetics, FMCG, and Real Estate.

● Lead full-funnel campaign planning and consulting from brief to execution for clients.

● Proven ability to plan and execute performance-driven campaigns with a strong focus on conversion optimization across multiple platforms (Google Ads, Meta, Criteo, etc.).

● Proficient in setting up and managing conversion tracking systems using tools such as Google Analytics (Universal & GA4), Google Tag Manager (GTM), and Google Data Studio for data visualization and reporting.

● Experienced in measuring key metrics (ROAS, CAC, CLV) and using data to optimize campaigns across the entire customer funnel.

● Analyze data, build performance plans, and deliver KPI-based reports on a recurring basis.

● Coach, train, and manage the digital team to enhance internal capabilities and support onboarding of new members.

Job Requirement

Requirements:

● At least 4 years of experience in Digital Marketing, especially in strategic planning roles, preferably in a marketing agency.

● Proven team management experience, with the ability to train, motivate, and develop talent.

● Strong capability in media planning and client consulting.

● Priority given to candidates with agency background or hands-on experience managing large-scale e-commerce campaigns.

What we offer:

● Competitive base salary.

● Project-based performance bonus.

● Team performance bonus + exclusive celebrations for high-performing teams

● Monthly Chillout Party, Year-End Party, and Team Building activities

● Working hours: Monday – Friday, 9:00 AM – 6:00 PM