Working location: 5th floor, Han Viet tower, 203 Minh Khai Street, Ha Noi
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Responsibilities:
- Lead and manage the marketing team, including digital marketing, content creation, and event management.
- Develop and implement comprehensive marketing plans to enhance brand visibility and drive sales growth.
- Utilize AI technology to optimize marketing strategies and improve efficiency.
- Conduct market research to identify trends, customer needs, and competitive landscape.
- Collaborate with cross-functional teams to ensure cohesive brand messaging across all channels.
- Analyze marketing performance metrics and adjust strategies to maximize ROI.
- Manage the marketing budget effectively and ensure all campaigns are delivered on time and within budget.
- Bachelor’s degree in Marketing, Business Administration, or a related field; MBA is a plus.
- Proven experience in a marketing leadership role, preferably in the beverage industry.
- Strong knowledge of digital marketing strategies and tools.
- Excellent content creation skills with a focus on engaging storytelling.
- Experience in event planning and management.
- Proficient in using AI technologies for marketing purposes.
- Fluent in English, both written and spoken; additional languages are a plus.
- Strong analytical skills and ability to interpret data to drive decision-making.
- Excellent communication and leadership skills.
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